Reporters think differently. When I heard of the monstrosity that will soon hit Manhattan, I began to think of how I yearned to be back in my Financial District apartment, documenting a hurricane in the nation’s biggest city.
Landlocked, warm and dry, I will not be able to experience one of the year’s biggest stories in person. However, I am able to experience it online and on my phone.
Mashable explains “Sandycam” can take a viewer to the storm. Whether a curious NYC wannabe or a concerned family member, this cam puts the rest of the nation in the hurricane as well.
Could this concept be applied to severe weather in a breaking news environment? INTERESTING THOUGHT.
Whenever there is severe weather, many people forget that those who need information the most may not have traditional access to the information. Let’s be real—-no matter the cable provider, the tube will most likely fail if it’s sprinkling.
BUT SOCIAL MEDIA IS CHANGING OUR LIVES.
Twitter, Facebook and Google are tracking this hurricane and disseminating information like bosses. Props to you all.
Ricky Gervais: This “Sandy” who’s on TV all the time and is blowing the entire east coast, I assume she’s a Kardashian right?
And my favorite, totes typical Martha tweet:
Martha Stewart: “i am doing last minute errands- trying up top heavy topiaries,wisteria vines, extra heavy apple tree branches-” And, “the winds are growing in intensity in bedford, ny. the news reports are dismal the grandchildren are holed up in zone A i am not happy”
1) When using a helicopter to break news, it’s important to make sure to verify the news you’re reporting on is accurate. Chicago’s WGN went live with their chopper and just had the anchors describe what they were seeing as they took the live aerial images from the skycam. An article on Gawker had the full video attached, and as you can see in the picture below (photo courtesy of mirror.uk), the anchors were not happy after they realized the plane crash was actually staged for a show on NBC.
This accident serves as a reminder for anyone producing in a large market that just because you have the helicopter, it’s not always best to use that resource if your stories are not confirmed.
This not only serves as a reminder for stations with helicopters when it comes to trying to break a story. When using social media, it’s also important not to jump to conclusions when tweeting. Way too often reporters or social media desk workers tweet out scanner traffic, which ends up scaring viewers into thinking there was say a shooting when in fact the noise was just fireworks.
2) The internet and social media are not just changing the way journalists do their jobs, it also could soon be changing the world of fashion. No, it’s not just that people will be doing online shopping, but according to techcrunch.com, one new website will allow people to design their own clothes.
Bow and Drape, a Boston based company’s website lets shoppers pick out fabrics, waist lines, length, and sleeve type.
Sites like this would allow people to have more unique style, instead of buying the same clothes many other people might find in stores.
From my experience working at high end retailer, White House Black Market, the push for online is very apparent in many stores these days. Just in regular retail stores, people often showroom shop the stores, try on outfits they like, but don’t actually buy anything in the store-they instead wait for the shirt, skirt, or dress to go on sale online before buying.
If fashion sites like Bow and Drape become more widespread and popular, I think the fashion world will be experiencing many of the same changes journalists saw a few years ago.
1) AllThingsD - “Syrian Internet Outage Raises Question ‘Could It Happen here?”
Last Thursday, Syrian officials decided to shut down Internet access in the country. The government is trying to make it harder for the rebels to communicate with each other. However, after two days, access to the Internet mysteriously reappeared in certain parts of the country.
This is troubling. This development highlights how crucial the Internet is these days to deliver information and the what it means to turn it off. Besides the lack of flow of information between citizens, people were not able to share their experiences with journalists and others around the world. With journalists essentially not allowed in the country, the Internet is serving as the sole window into the Syrian conflict.
The article mentions that “it comes down to control”. The reason the Syrian government was able to do this was by creating a single, easily accessible choke point run by loyal people. That’s because “every Internet connection in Syria is funneled through a single government agency that authorizes them all — the Syrian Telecommunications Establishment — and indeed all of them are run out of the same building.” This makes it extremely easy for President Bashar Al-Assad to order it shut down for any length of time he sees fit.
While this situation is obviously extreme, a company called Renesys looked at how likely something similar could happen in other countries. They created a map that shows countries with a significant risk of a government-ordered shutdown. The maps shows whether its logistically possible, not politically. Those with a higher risk are shown in darker green. The lighter the green, the lower the risk.
On a lighter note, a digital marketing company called Silverpop released an infographic talking about the most talked about subjects on Black Friday. The most tweeted subjects were, unsurprisingly, coffee and sale. It also shows the business with the most check-in which was, again not surprisingly, Starbucks. Apparently people were coming in droves to pick up their caffeine fix before braving the lines at retailers.
While most of the stuff listed here seem common-sense, it is definitely worthwhile to see customers habits online during Black Friday. Businesses can use this information to better tailor their Black Friday experience in the future and learn how to better connect with their customers.
3) Upstart - App-titude Summly Founder’s First Fortnight
I originally saw a story about this last week and was instantly intrigued. A 17-year old kid from Britain who started his own company making a news-reading app. He’s already raised $1.48 million in venture capital funding from a variety of people, including Ashton Kutcher, Yoko Ono, and Lady Gaga.
Besides the fact that I am incredibly jealous of this kid, it seemed to be an interesting concept. A way to make news reading on mobile devices more fun, interesting and even engaging. It’s something I had seen before with Flipboard, but I decided to download the app anyway.
It’s a slick app, and the marketing blitz around it with a 17-year old owner is savvy. But using it for news reading was not the most enjoyable. It’s respectable in that it tries to simplify things and get rid of buttons, but the way it goes about it I think ends up making things more confusing. Overall, I’ll stick with Flipboard, it’s the best app I’ve found for reading news in a natural and smooth way. Although, it will be interesting to see where this kid ends up.
As journalists when we share links and information on Twitter we expect people who retweet it to have actually taken the time to have read the links, well new data shows that’s not actually the case.
Hubspot’s Dan Zarella analyzed 2.7 million link-containing tweets and found there was no correlation between retweets and clicks. Zarella also found that 16% of the tweets he looked at had more retweets than actual clicks. Meaning that a lot of times people were simply blind retweeting without reading through the content.
Here’s a look at an info graphic Zarella put together analyzing his findings:
Zarella also points out that this data shows how important it is to have a social media goal and strategy in place for each tweet.
Now if simply getting people to retweet your content is more what you’re looking for then take a look at Hubspot’s “11 Guaranteed Ways to Get Others to Retweet Your Content.“ Some of the suggestions include using relevant hashtags, timing tweets later in the day, and simply asking people to retweet you.
Overall, these new findings should make journalists come to terms with the fact that we must be more engaged when it comes to twitter. Sending out a tweet without thinking about it isn’t going to cut it any more and journalists should know what they hope to accomplish each time they send out a tweet.
Another great find is that the interactive image even works on mobile devices.
Right now, ThingLink’d images can only work directly on Twitter if sent out using ThingLink’s site. In this article, the tool’s creators explain exactly how to send out a ThingLink’d image using Twitter.
Black Friday is long gone but that doesn’t mean holiday shopping has to end. As part of its “gift a day” series, Mashable highlighted the Logitech Washable Keyboard. It seems like the perfect gift for that messy friend or co-worker that is always spilling their drinks on everything.
Now if Logitech were to take this product one step further and create a washable keyboard that has Avid editing buttons then there could be a real market for it in TV newsrooms across the country.
During our last class (at Jen’s adorable house!) I expressed my concerns with Instagram moving to an online profile so you can imagine my face when I saw this post on Media Bistro referencing the Instagram Blog and their announcement of the profile along with the benefits; perfect timing.
This is an example of what the online profile looks like:
The author of the article says initially, he was not happy about the collaboration between mobile and web (which I agreered with) but then he listed a few reasons this would help news organizations, I was intrigued.
1.News organizations can now display a full gallery instead of just one snapshot. Viewers want to feel like they are a part of the story but when you Instagram a photo, it stays in one medium, the phone. If viewers are without a phone, or at least a phone that does not have certain capabilities, they feel disconnected from the story.
"Leading users to exploring more content can lead to three desired outcomes: likes, comments and shares."
3. And finally, this is also a way for viewers to participate in a monetary way. According to the article, ”we all know these social platforms are all about reaching audiences and building communities, there are monetary gains news organizations take from these networks, and Instagram may soon be able to provide these types of opportunities for brands on the Web.”
Ad Question: How can Brands Best Plug In to the Social-Media Revolution?
This article focuses on the idea behind strategic marketing. The author gives some great examples about how she conveyed to many different people (from a cab driver to a business CEO) the importance of branding yourself and using technology to do it for you.
The main thing I got from this article was to Be Valuable. It’s like what the #JENCLASS social media group is trying to do for our anchors. People want to know what we are up to as a station so we have to be there. We have to be available, accessible, and transparent.
1. TECHCRUNCH - “Why does there always have to be an app for that?”
The article discusses the necessity of smart phone apps for every aspect of life. The author recognizes the importance and benefits that come along with them but also argues “efficiency” shouldn’t be the goal of an app, rather “joy”. I would have to agree with him, however, I still see the benefits.
He points out an app that allows people to order drinks from the bar so they don’t have to deal with the messy line. It’s called “Coaster”. He points out, “It’s just the latest example of this craze to digitize all the fun out of life.” He understands the benefits of a app that hails a cab or books a hotel, as it may be easier than talking to someone on the phone or waiting for a customer service holding song.
However, it makes me wonder if we’re all getting too lazy to function. If we’re too dependent on our technology, what happens when fails? Are we becoming less social as humans?
He ends on “People connecting via technology, not technology replacing people”, which I think is smart.
So… yes there is a huge advancement in technology with all these new apps, but are they really helping? I think that’s an interesting question.
2. LOST REMOTE - “Bringing your social graph to TV, meet Stevie”
So. This sounds pretty awesome. It’s an idea that combines TV and social media, which is exactly where news is heading, isn’t it? Stevie is a “personal TV experience” created around your social networking (FB and Twitter) and what your friends are saying. It provides videos and news articles. The latest development is information surrounding Tuesday’s election. I’m all about this creation. Rather than just sitting there consuming the news or videos like people do while passively watching TV, people can be a part of the discussion while it’s going on. It’s active. It’s engaging.
What I’m not certain I understand if this is on a computer or on the TV, but to me, it seems like it’s on a computer. If it’s not on TV… it should be. Imagine watching a show and having related Twitter and FB posts pop up or other stories and you could use your remote to click on them. I know the article also mentioned use on X-Box which might be more conducive to what I just suggested. Either way. I think this is going in the right direction in terms of journalism. It’s all going to the web anyway, right? Why not try to merge the two while we still can!
3. MASHABLE - “With Sandy, Instagram Gaining on Twitter for Citizen Journalism”
Citizen journalism exploded when Sandy hit last week. The article discusses how people used Instagram to share the damage on the east coast. However, people still use Twitter, Facebook and Tumblr to share those photos they take. There are also still a lot of people (like me) who don’t have smart phones and can’t use Instagram.
Still, people snapped thousands of pictures with Intagram, so it can’t be ignored that it’s building in credibility.
Citizens played a huge role in telling the story last week by using hash tags and personal photos. People had access to things that journalists didn’t. People on the outside could see what was really going on. The citizen journalism and journalism in general last week was incredible (except for the false information and pictures going around, but that’s another story). Technology really is amazing!
1. Techcrunch - What Investors are looking for in the next big social media site.
In this article, the columnist talks about why sites such as Facebook are remaining successful. But it also talks about what will sustain a social media site long-term. According to investor Joe Medved, the next biggest site to succeed (and the one that should receive investment) will have to achieve mobile success. He thinks Facebook will not sustain long-term, because they have not succeeded in mobile as much as other sites.
He discusses Thumb and Path. He says the average user spends over 5 hours a month on Thumb, and it’s supposedly twice as active as Pinterest. Path is showing three times the engagement as Facebook. So both are giving Facebook something to sweat about.
2. Mashable - Why some people love Apple products and others don’t.
In this article, the writer breaks down the reasoning behind some people’s disinterest with Apple products. He also discusses what aspects are loved amongst Apple users.
Some of the most interesting data…
The most desired Apple product amongst non-users is the iPad.
iPods are the most owned devices out of every Apple product.
Gender does not make a difference of opinion.
Apple owners are 2.3x more likely to make $75k + per year.
Non-White Americans are more likely to be Apple consumers.
You’re more likely to be an Apple “hater” if you’ve owned an Apple product before.
3. 10,000 Words - How a news organization can use Pinterest
A more recent article on 10,000 Words led me to an older one from January. Although slightly outdated, it aligns with something we talked about in class. Jen was asked whether or not KOMU would use Pinterest, and her response was pretty much no.
The article discusses how users of Pinterest’s are probably not looking there for hard news, and may not even be looking for news at all.
But here’s how they suggest journalist’s use Pinterest:
Pin a picture followed by a link to a story.
Pin teasers to your show — if there’s an interview with someone popular, post a picture of them, book they wrote, show they were on, etc.
Create a board that highlights the station’s feature stories. People love to see themselves on TV, so that way they can go back and see a recap of what was shown (and possibly see themselves or people they know).
Make a “Staff” board showing all employees at the station and things about them.
Ask viewers to contribute to the site by posting things they find interesting —might come up with some story ideas.
Facebook is limiting “Open Graph” apps from automatically posting ads to the right of users’ newsfeeds. For example, those apps can only post a related add when a user has been on an article for more than 10 seconds. This could cut down on spam and ads people don’t care about.
Facebook also said it will disable a feature that lets apps post stories to friends walls. People mostly hide those updates or mark them as spam.
With voting season quickly approaching, we’ll soon be heading to the polls. And those polls, in many places, hav remained somewhat, well, “old-fashioned.” But in Mashable’s '6 Apps You Don't Want to Miss' article they show us one app that puts a modern spin on voting. AT&T’s VoterHub App doesn’t exactly let you vote from your phone, but it does give you all the other voting/election knowledge you could ever need right in the palm of your hand. The app was just recently launched, check it out:
What it does:
Shows how to register to vote in your state
how to find the nearest polling place
provides sample ballots
gives candidate info
allows political debate/argument with users through nearly all
BUT — only available on Android right now. Don’t worry though, iOS is on the way
Chrome in Split | View. I hate jumping back and forth between tabs…but this article teaches you how to have one window with two tabs open at the same time. Pretty much PIP (picture in Picture) for browsing. Pretty cool.
SOCIAL MEDIA SOLUTION: I always hate instagramming a picture and sending it to facebook and twitter….knowing that most of my followers follow me on each of these accounts. So, chrome, solved that problem. It’s called Buffer, and it spaces out something you want to share over the course of the day. So when you hit share, it may post to Twitter in the morning, Facebook in the afternoon, and Instagram at night.
This mediashift article gives us a little insight as to where our presidential candidates stand in the online/social media world. The article dives deep into how much the two candidates use social media and the public perception of their online presence. The most surprising thing I found … Romney’s Twitter usage compared to Obama’s: 1 to 17 a day. It shocked me that it wasn’t equal as this would be easy to stay on top of, and surely help get votes and change opinions of voters heavily indulged in social media. Here’s a graph I pulled from the article:
We have been talking about the power of Twitter for quite sometime now but I thought this article laid out and pretty much confirmed everything we have been taught in #JenClass.
The basic rules which everyone “says” they know but always forget to use are:
1.Tweet your beat and tweet it live
2. Use Hashtags for context (I forget this like everyday)
3. @Cite your sources
4. Share what you’re reading.
I thought it was going to be easy for me to point out one of the recommendations are especially important, but I think all of them strongly contribute to the power of Twitter. Especially as a journalist, it is so important to cite your sources and use #hashtags for almost everything. Sharing what you are reading is a great one too because it let’s people know what you are interested in and the stories you tweet can hopefully inform other tweeters about the latest news. You really have to check this article out, and see the list of recommendations with an example on Twitter’s blog.
I mostly was drawn to this article because it was the only thing NOT talking about the IPHONE. It looks like the 7.5 update for Android adds smart page for social and news updates. I like this because, well, I have an Android and I am always trying to figure how to get my news faster. Now, since the articles says that the news is generated from the most frequent sites the first thing I thought about is “how do I contribute to getting information out to my viewers?” Answer is….be present online! For instance, if I am constantly tweeting, hashtaging, retweeting, etc. than when this new smart page looks at the most frequently viewed pages (which means Twitter is inevitably on that list), things that I as a journalist will be apart of that news feed because I am constantly present in that space. Try it out for at least a month, you won’t be sorry.
I am a lover of LinkedIn so when I came across this article I initially thought, “wow, it’s almost time for us to officially switch from Facebook to LinkedIn,” and then I thought how much I would hate that. I am only saying that because LinkedIn is a place where you can be connected with your boss and best friend (just like FB). In my head, it’s an avenue for me to get a job, but this article says if you target the right people, you can gain overall followers. #ListenUp #TakeSomeNotes
Mashable discusses an experiment on the effect of Facebook posts on voter turnout. The results weren’t that surprising. People are more likely to pay attention to something if their friends are paying attention to it too—so why wouldn’t it be the same when it comes to politics? When scrolling through your Facebook newsfeed, what do you find yourself checking out the most? The post with the most likes and comments. We naturally want to be a part of the conversation and be in the know. We don’t want to be left out.
The research group that saw the number of people who clicked the “I voted” button was more likely to look for places to vote. Social networking peer pressure captured interest. It’s research like this that shows news stations should continue to communicate on social media and encourage others to be a part of it. The more people we get talking and paying attention, the more information we get from our audience and the bigger the variety. It’s also something to keep in mind come election time.
It’s bad news for advertisers but possibly good news for us. A graph on the site shows most people pick up their phones at the top of a commercial break. While that means they’re not paying attention to what our advertisers are trying to see, it does mean they’re checking out the internet and social media.
I’m no social media guru by any means, but I think news stations could look into having someone be in charge of checking out tweets and Facebook posts at the top of a commercial break to see what viewers are talking about—whether it be something about the news or not. We could also be using that as a prime opportunity to do most of our posting when we know most of the TV audience will see it.
A bar graph on Media Bistro had surprising results. A Pew Study on photo/video sharing habits on social media websites shows more people are actually using LinkedIn than Twitter. Is there some way we can target our news audience through LinkedIn?
LinkedIn is obviously a place for professionals, so a news station would not try to reach out to a younger audience there. And it’s interesting to see the small percentage of people using Tumblr compared to the number using Pintrest and Instagram. I’m still not certain how we can get news across to people through Pintrest, but I think we should try to push Instagram if we can figure out a way to keep the coverage constant. We can’t just post one good picture a week and only use it again when something eye-catching comes along.
I read the headline and thought, “Cool. Not surprised. Annoying teenagers love to rant about every detail of their lives.”
But the further you read, you see that people as old as 34 participated in the survey. Equally interesting, this survey is parallel to several others that look to answer who is online talking about television.
The article made me ponder questions about social media’s relationship with news broadcasts, entertainment television and advertisement. In reference to U_News, I began to analyze the show’s concept and how a news program can attempt to engage a younger audience.
Tweeting smarter seems to be a topic for users in the Twitterverse, especially those of us in journalism.
One hundred sixty characters do not always say everything you’d like, so the people of Mashable offer some tips for small businesses. And since a journalist is his or her own business, the tips still apply.
1. Seek business-specific conversation
2. Keep it simple and consistent
3. Create your own hashtag
4. Organize social dashboards by hashtag
5. Take advantage of Follow Friday
As a journalist, I think we should focus on number two, three and five. I’m now even thinking of adding #CodyReports or #CodyConcludes or #COCOsoLOCO to my news-related tweets in an attempt to generate a following.
Number five is also very important. While spending my time at a network this summer, executives always pushed on-air talent to tweet back at those who tweet them. It makes the viewer feel appreciated and makes them a dedicated viewer.
Have you ever loved something so much while not really knowing how to operate it?
Very similar to the dust-covered Ab Lounge in my apartment, I have a love for the humor that Tumblr provides without knowing how to do it myself. It’s the main reason I took #jenclass because I wanted to impress McKayla Maroney.
Read this article. ‘Tis very informative. Buy PhotoShop…or a black market version of PhotoShop.
However, I question how valuable GIFs are for things not meant to be humorous. Could they be applied to hard news? The jury is still out.
Perhaps they could be used as a technique for story promotion.
The Knight Foundation released a report this summer that found the lack of newsroom training is the number one reason for job dissatisfaction. That’s why I’m hoping to build a social media team this semester to help look at what training the full newsroom needs and how to use newsroom tools to the fullest.
So maybe you saw my Twitter going nuts tonight. Or you saw Gizmodo’s Twitter account blow up. Or you saw this in AllThingsD. Or this in the DailyDot. Although embarrassing, Twitter was the least of it. In short, someone gained entry to my iCloud account, used it to remote wipe all of my…
“To the extent that Twitter is offering news consumers of all kinds access to the information they want — regardless of whether that information consists of “user-generated content” or links to other media outlets — it is a competitor. And to the extent that it can offer better curation or aggregation or filtering or targeting of that content, it will win.”—Matthew Ingram from GigaOm You can read the full article here. (via jenleereeves)
Ad Networks Bypassing Apple Privacy Rules With New Tricks
Ad networks are bypassing a bunch of Apple privacy rules. The data that is captured by these ad networks allows advertisers to target ads to specific users. Networks like Sponsor pay utilize these tricks and they claim the information only allows them to ”recognize users as a random set of numbers.”
Facebook planning to build access for users younger than 13
According to the Washington Post, Facebook may be planning to build technology that would allow children under 13 to register for the site and give their parents some control over what they can do on it.
"In compliance with the Children’s Online Privacy Protection Act, Facebook does not currently allow anyone under 13 to have a Facebook account — a rule that children and their parents regularly circumvent by posting false dates of birth."
The post also said the under-13 features could enable Facebook and its partners to charge parents for games and other entertainment accessed by their children.
Here’s the rationale before the suggestion - if people are going to break the rules anyway, let’s skip the legalities, and just make it official for kiddos to join Facebook.
What do you think of Facebook’s proposed game plan?
It covers topics from coroners office records to bankruptcy court records. Other topics covered include civil court lawsuits, criminal court records, jail and prison records, public records acts records, immigration and passport records, just to name a few.
If you dig hard enough, really, there’s information that you can’t find. At the same time.. it just means that your details are not spared either…
This article on mashable is about how to organize a social media meet-up day. I thought this one may be interesting since we were talking about hthe idea of getting members of our community together to do an instagram picture day. (Similar idea here)
This one is about social media teaming up with ‘amber alerts.’ We no longer see a ‘face on the milk carton’ because social media has made this process much faster/easier. Facebook has made an amber alert page for each state.
Thought this article was a neat one, especially the part about Facebook ads and groupon.
Who would have known that google takes down mass amounts of search links due to copyright issues?
We’ve heard rumblings that Facebook wastesting a system called Highlight that would allow people to pay to promote a post, and now obnoxiously enough, it’s starting to show up.
Chris Cantalini, who runs a music blog called Gorilla vs. Bear, tweeted that he was posting a track by Holy Balm when he was presented with the above prompt. It asked him if he wanted to pay as much as $100 so that just one post, one song, could reach an estimated 39,000 people. For the record, only 37,000 people already Like Gorilla vs. Bear on Facebook.
This is just one instance, and the feature is supposedly not just for brands, but individuals as well, so it means we might be seeing Highlight in more places soon. Now that Facebook’s IPO has tanked, perhaps it’s looking for some fresh cash. [@GorillavsBear]
With a final-lap finish and poignant win by Dario Franchitti months after good friend and fellow driver Dan Wheldon was killed in an on-track accident, this weekend’s Indy 500 auto race was one for the ages.
The ABC-owned stations are launching a new iPhone app — one branded for each station — that blends the utility of an alarm clock with news, weather and custom wake-up alarms. “Wake up! Wake up! Wake up!” says KRTK-TV anchor Sharron Melton after a burst of news music. “Rise and shine you wonderful person you.” In the Houston market app we tested, you could also hear wake-up messages from anchors Tom Koch, Casey Curry and Don Nelson. Or if you prefer, a bout of breaking news music to turbocharge your morning.
“I’m a project manager masquerading as a programmer masquerading as a journalist," Boyer said, summing up the life of anyone building news apps. He wants to create "a really rigorous process that involves user testing, that involves being ready to change things if they stink, if they don’t work, that involves failing fast and iterating toward something." To put it in journo-friendly terms: "You could call it inverted-pyramid style of development. If you run out of time, you cut off the bottom.”— NPR Gets App-tastic With New Team